Home News Embracer Considers Selling Gearbox, the Creator of Borderlands, Amid Financial Challenges

Embracer Considers Selling Gearbox, the Creator of Borderlands, Amid Financial Challenges

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Gearbox Sale

Embracer, known for its spree of acquisitions in the gaming industry, appears to be changing its strategy due to financial concerns. The company recently took the step of shuttering Volition, the studio behind Saints Row, as part of a broader restructuring plan that includes staff layoffs and game project cancellations. Now, Embracer is contemplating a significant move: potentially selling off one of its most prized possessions.

The spotlight of this strategic shift is on Gearbox, the mastermind behind the popular Borderlands franchise. According to reports from Reuters, Embracer is evaluating various options for the future of Gearbox. It’s not just an internal discussion, as third-party entities have expressed interest in acquiring this renowned developer and publisher. Embracer initially acquired Gearbox in February 2021 in a deal valued at a substantial $1.4 billion. The company is now working with financial heavyweights Goldman Sachs and Aream to explore the possibility of a sale, and marketing materials are being prepared to entice potential buyers.

Embracer disclosed its intentions to reduce its debt load significantly back in June, targeting a reduction of approximately $605 million, ultimately aiming for a debt of less than $903 million by the close of its financial year. This move followed the breakdown of a proposed investment worth over $2 billion spanning six years. Interestingly, reports later emerged linking this potential investment to the Saudi government-funded Savvy Games Group, suggesting that Embracer’s financial challenges might have broader international implications.

In the ever-evolving landscape of the gaming industry, Embracer’s decision regarding Gearbox could have ripple effects. It’s a situation worth watching closely, as the fate of one of gaming’s iconic creators hangs in the balance amidst Embracer’s quest for financial stability.

Frequently Asked Questions (FAQs) about Gearbox Sale

What is Embracer considering regarding Gearbox, the creator of Borderlands?

Embracer is contemplating various options for Gearbox, including the possibility of selling the company.

When did Embracer acquire Gearbox?

Embracer acquired Gearbox in February 2021 in a deal valued at up to $1.4 billion.

Why is Embracer making changes to its strategy?

Embracer is restructuring to reduce its debt significantly, aiming to cut it by around $605 million, with a target debt of less than $903 million by the end of its financial year.

What led to Embracer’s decision to restructure?

Embracer’s restructuring was prompted by the breakdown of a proposed investment worth over $2 billion, which was intended to help alleviate its financial challenges.

Who is assisting Embracer in exploring the sale of Gearbox?

Embracer is working with financial firms Goldman Sachs and Aream to explore the potential sale of Gearbox.

Are there any potential buyers for Gearbox?

Yes, third-party entities have expressed interest in acquiring Gearbox, which is why Embracer is considering a sale and preparing marketing materials for potential suitors.

How might this decision impact the gaming industry?

The fate of Gearbox, known for the popular Borderlands franchise, is of interest to the gaming industry, as it could have far-reaching implications amid Embracer’s quest for financial stability.

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5 comments

TechNerd24 September 12, 2023 - 7:30 am

em bracer needs $$$, so they wanna dump gearbox, sad, but money talks, wonder who’ll grab it

Reply
MusicMan September 12, 2023 - 9:08 am

i’m all about tunes, but tech and games, they’re part of the deal too, wonder if this affects their music stuff too?

Reply
SportsFanatic September 12, 2023 - 12:54 pm

not into games, but this is a big deal, embracer’s got money trouble, gotta do what ya gotta do

Reply
GamerGuy87 September 12, 2023 - 10:57 pm

so, embracer is like thinkin’ bout sellin’ gearbox? wow, didn’t see that comin’, hope gearbox lands in good hands tho

Reply
MovieBuff23 September 13, 2023 - 2:19 am

man, I love borderlands, hope whoever gets gearbox keeps makin’ awesome games like that!

Reply

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