Home News Microsoft Unveils Pizza-Fragranced Xbox Controller in Latest Marketing Collaboration

Microsoft Unveils Pizza-Fragranced Xbox Controller in Latest Marketing Collaboration

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Pizza-Scented Xbox Controllers

Microsoft, already renowned for its quirky Xbox partnerships, has taken the next quirky leap. To aid Paramount in promoting the upcoming movie, Teenage Mutant Ninja Turtles: Mutant Mayhem, the tech giant is releasing a limited edition of pizza-fragranced Xbox controllers. This enables gamers to enjoy a whiff of cheese and pepperoni even if their pizza from the night before is still sitting untouched in the refrigerator.

These unique controllers are available in four variations, each representing one of the four Teenage Mutant Ninja Turtles (Donatello, Leonardo, Michelangelo, and Raphael). Apart from the inbuilt scent diffuser, these controllers are essentially regular Xbox controllers but embody the aesthetic of the TMNT. Though they won’t provide any competitive edge in Shredder’s Revenge, you will surely stand out in both visuals and aroma.

Unfortunately, these controllers are not for sale, not even for those who’ve been TMNT enthusiasts since the original Eastman and Laird comics. The only way to secure one of these is by following Xbox Game Pass on Twitter X and retweeting a specific post before August 13th. For those who are desperate to experience this pizza-fragranced controller, they will be on display at Microsoft’s Experience Center on New York’s Fifth Avenue during a promotional event on August 2nd. However, a better alternative might just be ordering a pizza to nibble on between gaming sessions.

Admittedly, this campaign aligns with past marketing endeavors like the TMNT-themed Xbox Series X giveaway two years ago. While it benefits Paramount more than the consumers, there’s an upside: Unlike the Krispy Kreme Xbox donut, this promotional item will persist, offering a tangible, and aromatic, memory to share with your friends.

Frequently Asked Questions (FAQs) about Pizza-Scented Xbox Controllers

What is unique about Microsoft’s new Xbox controllers?

These new Xbox controllers, released as part of a collaboration with Paramount, have a unique pizza scent. They are designed to promote the upcoming movie, Teenage Mutant Ninja Turtles: Mutant Mayhem.

In what variants are the pizza-scented Xbox controllers available?

The pizza-scented Xbox controllers come in four variants, each reflecting the style of one of the four Teenage Mutant Ninja Turtles – Donatello, Leonardo, Michelangelo, and Raphael.

How can I get a pizza-scented Xbox controller?

These pizza-scented Xbox controllers are not for sale. The only way to acquire one is by following Xbox Game Pass on Twitter X and retweeting a specific post by August 13th.

Will the pizza-scented Xbox controllers be available for the public to experience?

Yes, these pizza-fragranced controllers will be showcased at Microsoft’s Experience Center on New York’s Fifth Avenue for a promotional event on August 2nd.

Are these pizza-scented controllers different from regular Xbox controllers in functionality?

No, apart from the built-in scent diffuser, these controllers are essentially standard Xbox controllers. They will not provide any gameplay advantages.

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5 comments

PizzaLuvr1990 July 25, 2023 - 1:26 pm

OMG! Pizza + gaming = best combo ever. I’m following Xbox Game Pass on twitter right now. fingers crossed

Reply
TechSavvy12 July 25, 2023 - 6:26 pm

Classic Microsoft stunt. Interesting, but how long will the smell last?

Reply
GamerJoe42 July 25, 2023 - 10:21 pm

Man, I can’t even believe this! Pizza-scented controllers, haha, what will they think of next?! I want one though, not gonna lie…

Reply
Just_Playin July 26, 2023 - 2:47 am

pizza scented controllers, seriously? Maybe next they’ll have a beer-scented fridge for gamer drinks. now that i’d buy!

Reply
ComicFan101 July 26, 2023 - 3:51 am

Been a TMNT fan since the comics first came out. Kinda wish they had these when I was a kid, woulda been so cool! But why no sales?

Reply

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