The conclusion of the Hollywood strikes doesn’t appear imminent, given the stalwart stance taken by major corporations, exemplified by Netflix’s latest job advertisement for a machine learning platform product manager. The job offers a yearly compensation ranging from $300,000 to $900,000, an amount considerably higher than the daily earning of many actors, which roughly equates to $200 as per the SAG-AFTRA contract. The role that AI will assume in the production of future entertainment content is a central point of contention for both striking factions.
According to the job post, the AI will be tasked with “crafting excellent content”, not merely designing novel algorithms for recommending series and films. The advertisement suggests an ambitious endeavor by the streaming colossus to incorporate artificial intelligence across “all business operations.” Further information on the company’s website reveals Netflix’s use of AI “to streamline the production of proprietary films and TV shows.”
This is not the only high-paying AI-centric job vacancy listed by the company. Netflix is concurrently recruiting a technical director for generative AI at its rapidly expanding gaming studio, offering an annual pay of up to $650,000, as revealed by The Intercept. These initiatives have already started showing results, with Netflix currently airing a Spanish reality dating show named Deep Fake Love, which employs facial scans of contestants to create AI-constructed “deepfakes”. Additionally, the gaming studio utilizes generative AI to devise storylines and dialogue.
This development comes in the wake of striking actors turning down a proposal from the Alliance of Motion Picture and Television Producers (AMPTP) that generously proposed a one-off $200 day rate for performers to be scanned for future deployment as AI-enhanced CGI duplicates indefinitely. As per SAG-AFTRA, the company would “possess the scan, their image, their likeness, and retain the right to exploit it for eternity in any desired project without requiring consent or providing compensation.”
Frequently Asked Questions (FAQs) about Netflix AI Job
What is the job role that Netflix is advertising?
Netflix has posted a job advertisement for a machine learning platform product manager. The role entails using AI to create excellent content and implementing AI across all business operations.
How much does the advertised job pay?
The job offers an annual compensation ranging from $300,000 to $900,000. This is significantly higher than the typical earnings of many actors, who may earn around $200 per day according to the SAG-AFTRA contract.
Is Netflix recruiting for other AI-related roles?
Yes, Netflix is also hiring a technical director for generative AI at its rapidly expanding gaming studio. This role offers an annual pay of up to $650,000.
How is Netflix using AI in its content production?
Netflix uses AI to streamline the production of proprietary films and TV shows. It has also started airing a Spanish reality dating show named ‘Deep Fake Love’, which employs facial scans of contestants to create AI-constructed “deepfakes”. Additionally, its gaming studio uses generative AI to devise storylines and dialogue.
What proposal was rejected by the striking actors?
The striking actors rejected a proposal from the Alliance of Motion Picture and Television Producers (AMPTP) that offered a one-off $200 day rate for performers to be scanned for future use as AI-enhanced CGI duplicates indefinitely. SAG-AFTRA states that the company would then own the scan, the actor’s image, and likeness, and have the right to use it indefinitely without consent or compensation.
More about Netflix AI Job
- Netflix’s AI and Machine Learning Initiatives
- Current Hollywood Strikes
- SAG-AFTRA Contract
- Details on Alliance of Motion Picture and Television Producers (AMPTP) Proposal
- Deep Fake Love series (Note: This is a fictional title and does not exist as of my last training data in September 2021)
- The Intercept’s Report on Netflix’s AI Hiring
- Information about AI in Entertainment