It appears that a Grammy award won’t be in the cards for the AI-produced “Fake Drake” anytime soon. Harvey Mason Jr., the Recording Academy’s CEO, stated this week that although music featuring some AI-generated voices or instruments could be considered for awards, accolades will be reserved for songs that are “largely the work of a human.”
“Currently, we will allow the submission of AI music and content, but the Grammys will only be given to human creators who have made a significant creative contribution in the relevant categories,” Mason expressed in a conversation with Grammy.com. “We are open to considering music that involves AI voices or instrumentation. However, in categories focused on songwriting, the work should primarily be by a human. The same applies to performance categories, where only human performers can be contenders for a Grammy. If the songwriting or music creation involves AI, that will be a different consideration. However, at this moment, the Grammy will be reserved for human creators.”
This statement from the CEO indicates that the artificial versions of Drake and The Weeknd’s song “Heart on My Sleeve,” which became popular earlier this year before being removed from streaming platforms due to copyright issues, wouldn’t qualify for the awards. An AI imposter also tricked fans by selling forged Frank Ocean tracks in April for approximately CAD 13,000 ($9,722 US), while Spotify has been actively eliminating thousands of AI-generated songs from its platform.
However, this decision creates a wave of queries regarding artists such as Holly Herndon, who used an AI rendition of her voice for a Dolly Parton’s cover of “Jolene.” Would the AI-generated performance affect her eligibility, even though it uses her voice? Similar questions arise for the forthcoming “final” Beatles track, which, according to Paul McCartney, will employ AI to extract a distorted recording of John Lennon’s voice. And what about Taryn Southern, who openly used AI to assist in producing her debut album in 2018? We sought clarification on these instances from the Recording Academy and will update this article once we hear back.
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Irrespective of the awards, Mason recognized the transformative potential of AI in the music industry. “AI will undeniably play a pivotal role in shaping our industry’s future,” Mason observed. “We need to start strategizing around this and understanding its implications for us. How can we adapt and establish boundaries and standards? There’s a lot that needs to be contemplated concerning AI and its impact on our industry.” The CEO further mentioned that the Recording Academy recently organized a summit involving “industry leaders, tech entrepreneurs, streaming platforms, and artist community representatives” to explore the future of AI in music. “We held a discourse on the topic and discussed how the Recording Academy can assist: our potential role and the implications of AI for music’s future.”
Frequently Asked Questions (FAQs) about AI-produced music
Can AI-produced music be considered for Grammy awards?
Yes, AI-produced music can be considered for Grammy awards. However, according to Harvey Mason Jr., the Recording Academy’s CEO, the awards will primarily go to songs that have been written and performed mostly by humans.
Can AI-generated voices or instrumentation be used in music that’s eligible for Grammy awards?
Yes, music that features some AI-generated voices or instruments can be considered for Grammy awards. Nevertheless, the work should be primarily done by a human, especially in songwriting and performance categories.
Are there any cases of AI-generated music being commercially successful?
Yes, there are instances of AI-generated music gaining popularity, such as the artificial versions of Drake and The Weeknd’s song “Heart on My Sleeve.” However, such songs were removed from streaming platforms due to copyright issues.
What is the future of AI in the music industry according to the Recording Academy’s CEO?
The CEO, Harvey Mason Jr., acknowledges that AI will have a significant role in shaping the music industry’s future. This includes the need to strategize around the use of AI, understand its implications, adapt to its presence, and establish boundaries and standards.
More about AI-produced music
- Grammy Awards Official Site
- Harvey Mason Jr. Interview on AI in Music
- Overview of AI in Music
- The Impact of AI on the Music Industry
- The ‘Fake Drake’ Phenomenon
6 comments
Wow, who’d a thought we’d see the day when AI would be making music… Guess the future’s here, huh? Still, glad the Grammys are keeping it real. Music’s gotta come from the heart, y’know?
imagine telling the Beatles they could be outperformed by a machine! lol
Wow so my Alexa can win a grammy before I do? lol just kidding, but seriously this is wild stuff.
this is an interesting balance between embracing tech and honoring tradition… Good on Grammys for finding the middle ground!
As a music producer, i’m really interested in AI tech but, it’s great that the Academy still values human creativity in this increasingly digital age!
Even tho i love tech, i gotta admit… Music’s gotta stay human, right? No amount of coding can recreate that emotion, that soul.