Home News Sony’s latest QD-OLED TV is significantly brighter than last year’s models

Sony’s latest QD-OLED TV is significantly brighter than last year’s models

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QD-OLED TV

Sony has unveiled its latest QD-OLED TV, the Bravia XR A95L, which promises to deliver the “best color ever.” This high-end television comes in 55-inch, 65-inch, and 77-inch models and starts at a price of $2,800. The QD-OLED panel combines the strengths of OLED screens, such as deep blacks and rich contrast, with the superior brightness and vibrant colors typically found in QLED TVs. Sony claims that this year’s model boasts twice the brightness of last year’s version and offers up to 200 percent color brightness compared to standard OLED TVs.

The key component responsible for the impressive picture quality is the Cognitive Processor XR, acting as a “brain” that manages various details like color, contrast, clarity, adaptive noise reduction, and auto HDR tone mapping. Additionally, the TV comes with a Bravia Cam, which acts as a webcam for video calls and optimizes the picture and sound based on the viewer’s location in the room.

The Bravia XR A95L runs on Google TV software and offers new features such as a Game Menu for managing gaming settings and exclusive PS5-friendly features like Auto HDR Tone Mapping and Auto Genre Picture Mode. The TV also includes an Eco Dashboard for convenient management of energy-saving settings.

Another standout feature is the Acoustic Surface Audio+, which utilizes actuators behind the TV to produce audio from the entire screen, making dialogue clearer. When paired with Sony Soundbars, select models will sync with the TV’s vibrations to enhance vocals on the center audio channel. The Soundbars’ volume, sound field, and other settings can be controlled directly from the TV’s Quick Settings menu.

The pricing for the Bravia XR A95L starts at $2,800 for the 55-inch model, $3,500 for the 65-inch model, and $4,500 for the 77-inch model. Pre-orders will be available from Sony authorized dealers starting on August 21st.

Frequently Asked Questions (FAQs) about QD-OLED TV

Q: What is the key feature of Sony’s Bravia XR A95L TV?

A: The key feature of Sony’s Bravia XR A95L TV is its QD-OLED panel, which combines the best of OLED screens with the superior brightness and vibrant colors of QLED TVs.

Q: What is the role of the Cognitive Processor XR in the TV?

A: The Cognitive Processor XR acts as a “brain” for the TV, managing details like color, contrast, clarity, adaptive noise reduction, and auto HDR tone mapping to deliver an exceptional picture quality.

Q: What are the exclusive features for PS5 users on the Bravia XR A95L TV?

A: PS5 users can enjoy exclusive features like Auto HDR Tone Mapping and Auto Genre Picture Mode, optimizing the display for their favorite PlayStation games.

Q: How does the Acoustic Surface Audio+ technology work on this TV?

A: The Acoustic Surface Audio+ uses actuators behind the TV to produce audio from the entire screen, making dialogue clearer. It can sync with select Sony Soundbars for enhanced vocal output.

Q: What sizes are available for the Bravia XR A95L TV, and what are their prices?

A: The Bravia XR A95L TV is available in 55-inch, 65-inch, and 77-inch models, with prices starting at $2,800 for the 55-inch model, $3,500 for the 65-inch model, and $4,500 for the 77-inch model.

Q: When can I pre-order the Sony Bravia XR A95L TV?

A: Pre-orders for the Sony Bravia XR A95L TV will be available from Sony authorized dealers starting on August 21st.

Q: What additional features does the TV offer?

A: The TV includes a Game Menu for managing gaming settings, a Bravia Cam acting as a webcam for video calls, and an Eco Dashboard for easy management of energy-saving settings.

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